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Austerity Packaging

Liad Shadmi
Shenkar College of Engineering, Design and Art, Germany
Commercial - Packaging Design
Category Semifinalist

Baking Packaging influenced from the Austerity regime in Israel. From 1949 to 1959, the state of Israel was, to a varying extent, under a regime of austerity (Hebrew: צנע‬, Tzena'), during which rationing and similar measures were enforced. The design draws values of simplicity, functionality and meagerness. Each package has a red mark that indicates the opening. Packaging design course, third year, Shenkar Guidance : Dekel J. Maimon

Baking materials Packaging influenced from the Austerity regime in Israel.
From 1949 to 1959, the state of Israel was, to a varying extent, under a regime of austerity (Hebrew: צנע‬, Tzena'), during which rationing and similar measures were enforced.
The design draws values of simplicity, functionality and meagerness. Each package has a red mark that indicates the opening.

Featured on DesignBoom 
Selected as semifinalist on Adobe Awards

Packaging Design Course, Shenkar, 2018.
Guidance : Dekel J. Maimon
Photography : Keith Glassman

View project on Behance