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Browse every entry from past years of the Adobe Design Achievement Awards.

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Public Service Announcement - Boy Meets Dog

Claudia Rodrigues
Greenside Design Center, South Africa
Social Impact - Video Editing / Post-Production / Animation / Motion Graphics
Category Semifinalist

A public service announcement for Funda Nenja - an organization in Mpophomeni community, KZN, that focuses on developing greater respect and compassion for all living things by promoting the bond between children and dogs, using the discipline of dog training. This animation demonstrates the far-reaching effects of a bond between boy and dog and how this relationship empowers young men to lead with compassion and respect. Medium: Seven hundred and twenty individual photographs have been put together and sped up to make an animation of one minute in length. The props that are used within these photographs are created from coloured cardboard.

View project on Behance