Last Life I Must Have Been Born Indian

2019 2018 2017 2016 2015

Last Life I Must Have Been Born Indian

Prang Vipaluk

CommDe, Chulalongkorn University, Thailand

Print / Graphic

Category Top Talent

a travel book by pattrica lipatapanlop, a thai author who fell for the profound charms of india and indian crafts. this publication tries to capture richness in colours and textures, as well as showcasing documented photographs by the author, alongside her written words. readers will also be interacting with separated prints insert along the way, creating an experience as if they were travelling alongside the author to india.

'Last Life I Must Have Been Born Indian'

A travel documented book that aims to portray and celebrate the values of intangible cultural heritage of people, communities cultural diversities and crafts through reading experience by introducing readers on a journey to India, alongside with the author, through her written words and photographs.

With this in mind, the visuals in this book are designed to have rhythmic placement of texts and photographs associating with each other, as well as adding separated printed materials along the way to enhance the

offscreen interactive experience of the book.

'The Process'

The main idea while designing it was to build as many offscreen experiences as much as possible

and include them alongside the written story and photographs to create a full-package reading experience,

not just a reading-only book. Replicas of actual train tickets, as well as postcard and a guidebook,

can be found as the pages turn.

The cover artwork was printed on tyvek fabric, in which the fibre on the edges will keep falling off,

resulting in a messy visual but very crafty and Indian. Then the fabric was mounted on greyboard, which

make the book lighter than normal, providing comfortability to the readers while flipping through pages.

'The Team'

Publisher → Summermala Publishing, BKK

Author / photographer → Pattrica Lipatapanlop