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Browse every entry from past years of the Adobe Design Achievement Awards.

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Slices Chips

Aditya | UI / UX Designer
Arena Animation, India
Commercial - Packaging Design
Category Semifinalist

Slices is a new brand of potato chips that aims to redefine the market with its unique taste.We aimed for a pop/comic theme as can be seen in the logo and animation.


Brand
Identity


Challenge:
Develop branding for a new line of potato chips with 3 unique flavours

Execution:
A logo mark with the qualities of comic and pop and is supported by vibrant colors and color scheme to represent the uniqueness of brand. The style makes it unique in the market and makes it stand out in a category of its own.

View project on Behance