by Jeong Ho Kang
Savannah College of Art and Design
Category
Region
Country
School
Status

Creative Storm

Brian Liu (See users behance profile)

Art Center College of Design, United States

Commercial - Photography
Category Winner
This branding campaign is based on SGD's four basic creative services: design, shoot, develop, and grow. The task communicates the idea behind each category in a fresh and unique way.
Overview
background & project brief

Small Green Door is a full-service interactive web design and product photography studio in Los Angeles, California. Providing 5,000 square feet of modular, open industrial space suitable for photo-set construction, gallery showings, and creative events. Offering ample facilities for creatives of all mediums to collaborate, network, and produce great content.

This branding campaign is based on SGD's four basic creative services: design, shoot, develop, and grow. The task communicates the idea behind each category in a fresh and unique way. By using color as an initial focal point, the process began with selecting specific color palettes that could relate and communicate our four pillars. This led to the exploration of objects that could create a harmonious tonal voice.
Strategy Development & Process 


Design. Shoot. Develop. Grow.


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